Disclaimer: nothing that you read below has been confirmed or approved in any way by major search engines such as Google. At best it is a summary of what industry commentators say about successful linking strategies.…
Pay per click advertising (PPC) is essentially bidding in an auction for position on the search engine results pages. You set a monthly budget, say $50, set the maximum you are prepared to pay for…
You may have noticed that sometimes when you use Google it returns a map with the search results. The map has pins on it that correlate to the top 3 most relevant sites right of the…
Not all traffic to your web site is equal. Although Google has the greatest number of searchers (49%), its users are not necessarily "ready to buy". Research shows that the most productive search engine in…
Some web site owners believe that registering a domain name with their main keywords will shoot them to the top of the search engine results pages (SERPs). While having keywords in your domain name will advantage…
Many web site owner's have been told that there is a magic "meta" something that you use for keywords and your site comes up number one, Bob's your uncle. While there may have been some…
1. Hidden Dollars in Email Given that it is far cheaper to sell to an existing customer than find a new one, and marketers suggest 12 "touches" per annum for each customer, doesn't email present…